Learn the most effective marketing techniques is especially important for small businesses who cannot afford long testing periods or shaky marketing strategies.  Kellie D’Andrea is a website dedicated to helping small businesses.  They even have “Marketing Mondays” where users can sign up for a teleclass to learn best practices for marketing and are given the [...]

I found another well written article that got me thinking on Directmag. This article tackles the very new concept of “Social Marketing.” It raises some very good marketing approaches as the whole point of the piece is how companies can essentially target consumers directly. By viewing social profiles such as those found on Facebook, MySpace, [...]